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Best Practices
Here at Trumpia we want you to have the most successful marketing campaign possible. We have compiled a list of the most effective techniques for cross-channel marketing.
• Interact with customers on a personal level by posting questions, sending a direct message, and replying to comments to drive activity.
• Feedback, criticism, and comments are public- be ready to respond quickly and as accommodating as possible, keeping in mind social media etiquette.
• Frequently update social media accounts with relevant and interesting posts that appeal to your audience.
• Promote social campaigns through other marketing channels like email, SMS, and voice broadcast.
• Encourage likes, shares, comments, and retweets to increase visibility and exposure on news feeds to spark word of mouth marketing.
• Include pictures, links, and promotions in your posts to grab audience attention.
• Use Facebook Like-gating to build your social fan base by offering incentives to people who like your page.
Please note that it is your responsibility to ensure that you are fully compliant so please be sure to check all relevant industry and carrier regulations.
For more ideas, check out how our customers have successfully used Trumpia to run their campaigns on our case studies page and industry pages!